MENA Region Egg Powder Market to be Driven by Rising Fitness Trends in the Region, During the Forecast Period of 2021-2026

Expert Market Research’s new report titled “MENA egg powder market Report and Forecast 2021-2026′, gives an in-depth analysis of the MENA Egg Powder Market, assessing the market based on its segments such as Types, End-Users and Major Regions. The report tracks the latest industry trends and studies their impact on the overall market. It also assesses market dynamics, covering key demand and price indicators, as well as market analysis based on SWOT and Porter’s Five Forces models.

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Key highlights of the report include:

Market Overview (2016-2026)

Historical Market Size Forecast (2020): USD 140 Million

Forecast CAGR (2021-2026): 6.5%

Forecasted market size (2026): 205 million USD

The food and beverage industry in the Middle East and North Africa (MENA) is experiencing rapid growth for powdered egg products, especially those used in the manufacture of infant foods, pastries , custard and other confectionery. Like eggs, the powdered version of eggs is high in minerals and protein but low in carbohydrates. Rising fitness trends in the region along with rising awareness about the health benefits of egg consumption is driving the regional growth of the market. The growing demand for the product is a result of its favorable features, which include a five-year shelf life, low weight per volume, contamination-free packaging, efficient use of storage space, and ease of transportation. Due to the dynamic lifestyle in the MENA region, the demand for processed foods in the food processing industry is driving the growth of the egg powder market.

Industry definition and major segments

Egg powder is made by spray-drying fresh eggs. Egg powder is an easy-to-use, non-perishable product. The powder is frequently found in three forms: whole egg powder, egg yolk powder and egg white powder. It is a rich source of protein.

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By Type, the market is split into:

  • Whole egg powder
  • Egg yolk powder
  • Egg white powder

By End User, the market is split into:

  • Pastry shop
  • Sauces, dressings and mixes
  • Others

By region, the industry is classified into:

  • Saudi Arabia
  • Iran
  • The United Arab Emirates
  • Israel
  • Egypt
  • Morocco

Market trends

Fresh eggs are dehydrated using the spray drying method to produce egg powder. It is high in protein, calcium, calories, minerals, and other nutrients. It’s also lactose-free and has minimal carbs, cholesterol, and fat compared to a whole egg. It also has a long shelf life and excellent binding and emulsifying qualities, making it an excellent substitute for raw eggs in a variety of culinary preparations. Egg powder is non-perishable, easy to use and transportable. It does not need to be refrigerated. It is currently offered in a variety of price ranges to meet the needs of a wider market. The rise in demand for egg white powder as a high protein supplement in the MENA region may be linked to a shift in consumption habits from carbohydrate-based products to protein-based products. Due to the increased demand for egg white powder in the food sector, high protein consumption boosts the metabolism and leads to the burning of extra body fat.

Noblegen Inc., a well-known nutritional products company, launched its first direct-to-consumer plant-based whole egg powder in the MENA region. Egg powder is promoted as a vegan-friendly, cholesterol-free and soy-free egg substitute. Whole egg powder is suitable for a wide range of commercial uses, including baking and confectionery. The product is preferred as a long-term, cost-effective and reliable substitute for conventional chicken eggs. Moreover, as it is easily accessible through online channels, it is expected to have a positive impact on the market growth over the forecast period. These factors are expected to drive the market over the forecast period.

Latest news on the MENA egg powder market:

Main market players

The major market players are Ovostar LTD, The Cham2000 Company, Greenfield Assets Limited, among others. The report covers market shares, capacities, expansions, investments, and mergers and acquisitions, among other latest developments of these market players.

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